Tuesday, April 2, 2024

The EU's €40 billion green gamble

The early results are in |

Today's newsletter looks at where the EU is placing its bets when it comes to innovations that will make industry greener. You can read the full story on Bloomberg.com. For unlimited access to climate and energy news, subscribe.

A green gamble

By Will Mathis and John Ainger

A solar panel manufacturer that's laying off workers. A battery maker that spurned Europe for American subsidies. A green hydrogen project stalled for lack of electricity.

These are a handful of the early results from the European Union's Innovation Fund, a €40 billion ($43 billion) investment vehicle at the core of Europe's plans to overhaul its economy to be zero-carbon by the middle of the century. It's also part of the EU's counter to the US Inflation Reduction Act: Officials hope the subsidies will keep key industries from decamping overseas.

While the fund is still fairly new and backs dozens of projects, including the world's first major green steel plant, some of them — especially in the manufacturing and hydrogen sectors — have struggled to get off the ground.

Collage: Steph Davidson, Getty

The Innovation Fund is one of the "must-succeed" programs to ensure that new technologies can quickly play a major role in bringing down EU emissions, according to Marcus Ferdinand, chief analytics officer at Oslo-based research firm Veyt. If its early stumbles turn out to be widespread trends, that will be a worrying sign for the bloc's ability to hit its 2040 climate targets. 

Since it was launched four years ago, the fund has allocated over €6 billion to scaling up clean technologies, such as capturing CO2 from some of Europe's biggest polluters, like French industrial gas giant Air Liquide SA and Swiss cement maker Holcim Ltd. It backs major energy producers such as Shell Plc and German utility RWE AG in their efforts to produce hydrogen. And it supports large-scale plants that make solar panel equipment, batteries and other renewable energy technologies.

Manufacturing projects are among those that have faced the most difficulty. The fund has given out at least three quarters of a billion euros to manufacturers, half of whom have announced plans to shut down operations, lay off staff or discontinue the projects completely, according to an analysis of project data by Bloomberg Green. 

Kurt Vandenberghe, director general for climate at the European Commission, said the EU anticipated that some of its bets wouldn't work out. The fund is for investing "in the novel, innovative activities of the future," Vandenberghe said. "This means that not all projects will necessarily go to their end, because there's a fair degree of risk. Otherwise we shouldn't do it, if the market is taking this forward on its own."

And bad bets don't necessarily mean that a lot of money was wasted. Funding is paid out in phases. Those that don't make a final investment decision don't receive any funding at all. 

But it still means valuable time lost for decarbonization — and an erosion of Europe's competitive advantage if companies leave.

Europe's green manufacturers face the lure of attractive US subsidies on the one hand and competition from cheap Chinese products on the other.

Swiss solar-panel maker Meyer Burger Technology AG got €200 million to build new manufacturing facilities in Germany and Spain. Since then, the company has announced plans to shut a manufacturing facility in Germany as it pivots operations to the US. The company is in talks with the commission about its options, according to a spokesperson. 

"The European Union must guarantee a level playing field for its domestic solar industry by restricting dumping and product manufactured with forced labor," the spokesperson said by email. "Without it — as of today — production of solar modules does not make economic sense" in Europe. 

Hydrogen projects account for more than a quarter of the money awarded by the Innovation Fund so far. But the technology isn't panning out to be as economically feasible as once thought. Green hydrogen is much more expensive than the kind commonly used today that's produced with natural gas. Projects meant to scale the industry up and bring down costs have faced trials. 

One was a plan by a division of German utility Uniper SE to produce green hydrogen at a site on the outskirts of Rotterdam. In many ways it's an ideal location, close to major industrial users and right on the coast, giving it easy access to the growing fleet of offshore wind farms in the Dutch North Sea. 

But soaring costs in recent years for electricity, labor and financing have made green hydrogen even pricier, making it difficult to attract potential customers. 

"It is too expensive at the moment," said Dyonne Rietveld, managing director for Uniper in the Netherlands. "Interest rates and the costs of grid-connection fees and the risk profile of power purchase agreements are killing investment decisions."

Read the full story here.

Made in Germany

€23 billion
This is how much Germany is putting towards a Contracts-for-Difference-style program to help companies in sectors like steel, cement and glass cover the additional expenses created from using cleaner technologies.

Gloves are off

"The age of innocence is over."
Christophe Grudler
Member of European Parliament and part of the liberal Renew group 
Grudler is one of the many members of European Parliament worried about the challenges the US and China are putting on the bloc's clean tech industry.

More from Green

Shell Plc will come head-to-head with the Dutch branch of Friends of the Earth on Tuesday to appeal a landmark 2021 ruling ordering the oil and gas giant to slash its emissions by the end of the decade.

The decision could prove to be a watershed moment for the oil industry in Europe, where major companies embraced the transition to clean energy during the pandemic but have since pivoted back toward fossil fuels as a surge in oil and gas prices delivered record profits. Just last month, Shell weakened its targets for emissions reductions in the coming decade. 

Shell's recent actions underscore the necessity of the ruling, said Donald Pols, head of Milieudefensie, the Dutch branch of Friends of the Earth. 

By weakening its emissions targets "Shell confirms the basis of our argument — there is a regulatory gap," Pols said in an interview in Amsterdam. "It is a middle finger to the climate and everyone affected by climate change."

Shell has already said it plans to sell 1,000 retail sites. Photographer: Sarah Pabst/Bloomberg

Japan's top utility pilots ammonia use. Jera Co. is testing a controversial emissions reduction technology that substitutes a portion of coal with ammonia for electricity generation. 

A New England offshore wind plan gets green light. An Iberdrola unit's proposal for a major offshore wind development south of Martha's Vineyard is the latest to win approval from the Biden administration.

US home insurance rates are expected to reach a record. The average premium for US homeowners insurance is expected to hit $2,522 this year, up 6% from the end of 2023. Premiums in Florida will approach $12,000.

See you in Seattle!

The world needs radical solutions to address global warming and climate change. Join us in Seattle July 10-13 for the inaugural Bloomberg Green Festival, a groundbreaking celebration of thinkers, doers and innovators leading the way into a new climate era. The festival will immerse attendees in solutions-driven experiences with world-renowned experts to inspire climate action. Get your tickets today.

Calling all filmmakers 

Bloomberg Green Docs is accepting submissions until April 26. We want to see your short documentaries on climate change. Don't miss the chance to enter your film and compete to win a $25,000 grand prize. Learn more: bloomberg.com/greendocs.

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