Friday, August 7, 2026

Apple’s strategy in India

The iPhone maker has made a series of moves to gain a larger share of the Indian market. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Here’s your wrap of the latest must-read tech news. For more expansive and analytical coverage from around the globe, get the Tech In Depth newsletter.

Market Snapshot
Apple Inc $312.41 +0.5%
Alphabet Inc $357.75 -1.3%
Nintendo Co Ltd ¥7,995.00 +4.6%
Market data as of 09:51 PM ET. Data is subject to provider delays.

Top Stories

Alphabet’s bond sale: The Google parent is looking to raise as much as $25 billion from its latest bond offering. The company issued more than $50 billion of debt in the first half of the year.

Nintendo’s profit: The game company reported better-than-expected earnings. It got a boost from the popularity of games for its Switch 2 console.

OpenAI’s first device: The AI company is developing a smart speaker shaped like a small doughnut. It will be pitched as an AI-first computer.

Must Reads

Beyond The Brief

India has long looked like a smartphone market with high upside but also plenty of barriers to growth for a premium device maker like Apple, Sankalp Phartiyal writes in today’s Tech In Depth. But the US company has made a series of moves that have helped it gain share and get more users into its ecosystem.

Get the Tech In Depth newsletter for analysis and scoops about the business of technology from Bloomberg’s journalists around the world.

This Week In Q&AI

The shake-up in the ranks of Google’s AI executives comes as the internet search giant has slipped behind OpenAI and Anthropic in developing commercial AI tools, Shirin Ghaffary reports in this week’s Q&AI. Still, Google parent Alphabet has the financial power, talent pool and in-house chips to bounce back and compete vigorously in the AI race, she writes.

You’ve got questions about AI. We’ve got answers. Sign up for Bloomberg Technology’s weekly Q&AI newsletter.

Before You Go...

We’re improving your newsletter experience and we’d love your feedback. If something looks off, help us fine-tune your experience by reporting it here.

Follow Us

https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iDRduxloBOSA/v0/-1x-1.png icon https://assets.bwbx.io/images/users/iqjWHBFdfxIU/i5QE5__h22bE/v0/-1x-1.png icon https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iiSKUb3JWcLI/v0/-1x-1.png icon https://assets.bwbx.io/images/users/iqjWHBFdfxIU/i_JvbwNnmprk/v0/-1x-1.png icon https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iXt_II64P_EM/v0/-1x-1.png icon

You received this message because you are subscribed to Bloomberg’s Tech In Brief newsletter. If a friend forwarded you this message, sign up here to get it in your inbox.

Unsubscribe
Bloomberg.com
Contact Us
Bloomberg L.P.
731 Lexington Avenue
New York, NY 10022
Ads Powered By Liveintent | Ad Choices

No comments:

Post a Comment

Why Musk Isn't Done Raising Money

Here's how to potentially cash in. ...