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Dear Reader, Something extraordinary is happening in the markets right now. I've been watching the markets for nearly 20 years... And the data I'm looking at right now is unlike anything I've seen before. Consider this: Six years ago, $30 billion sat in U.S. leveraged ETFs – the type of instrument that allows investors to make turbo-charged bets on the market. Today, they just hit a record $177 billion. That's nearly six times more money, making bigger and more aggressive bets. Investors are sprinting full-speed into the stock market. And it's not just Americans... Foreign investors now hold a record $21 trillion in U.S. stocks – up 170% since 2020. They have an unusually large share of their money in U.S. stocks – more than even during the peak of the dot-com bubble. In other words, the entire world is piling into American stocks. Meanwhile, the S&P 500 just hit a fresh all-time high, adding $11 trillion of value in just seven weeks. This is what a Melt Up looks like. I know what the skeptics will say: "This sounds like a top." But here's what they're missing... Every bull market in history – 1929, the dot-com boom, Japan in the late '80s, and more –followed the same exact pattern. Stocks rise steadily for years... Then, something changes. People who sat on the sidelines panic that they're missing out. They rush in all at once... prices explode... and then, when there's nobody left to buy... it all comes crashing down. We're not at peak euphoria yet. Not even close. You'll know it arrives when your neighbors and barber are giving you stock picks. But Melt Ups happen fast. During the dot-com bubble, the Nasdaq nearly doubled in just a few months. The window is still open – for now. That's why I just published a brand-new presentation laying out everything you need to know to maximize your returns during the Melt Up (including how to know when to get out before the Melt Down). Watch it right here while there's still time. Regards, Brett Eversole P.S. If you're over 55, navigating the next 12 to 18 months in the markets will be the final, most important decision of your financial life – the difference between the retirement you've planned for... and one haunted by "what ifs." You deserve to be on the right side of it. Click here to learn the simple steps I'm urging my readers to take before it's too late. Today’s editorial pick for you How to Invest in the 2026 FIFA World Cup TodayPosted On Jun 11, 2026 by Ian Cooper 
Americans love to bet on sports.
Table of ContentsThe 2026 FIFA World Cup is shaping up to be one of the biggest economic and sports betting events in history, creating potentially lucrative opportunities for investors. As billions of fans tune in and wagering activity surges worldwide, sports betting stocks, online gaming companies, and related exchange-traded funds (ETFs) could see a significant boost in revenue and investor interest. For those looking to profit from the World Cup without placing risky bets, investments tied to the growing sports betting industry may offer a smarter and potentially more rewarding way to capitalize on the tournament’s global impact. World Cup Momentum May Put DraftKings in the SpotlightIn fact, according to DraftKings (NASDAQ: DKNG), “Combined with our unified platform strategy, which allows customers to access either sportsbook or sports predictions, depending on location, and includes a Spanish-language feature, we believe the tournament has the potential to be a meaningful driver of both new customer acquisition and strong engagement across our existing customer base,” as quoted by CNBC. In addition, according to analysts at Oppenheimer, who rate DKNG a buy, said the company’s push into prediction markets via the World Cup will serve as a trial run to prepare the platform for a rush of volume in the fall to coincide with the NFL season. 
How Investors Can Approach Trading DKNGObviously, investors can buy DKNG stock, which has been aggressively bouncing back from its April low of $20.46 to a current price of $29.68. But there are other ways to profit and, in some cases, collect yield. The ETF That Monetizes DraftKings Price SwingsWith an expense ratio of 0.99%, the YieldMax DKNG Option Income Strategy ETF (NYSEARCA: DRAY) last traded at $19.32 and is likely to gain even more traction with the World Cup. While the fund does not directly invest in DraftKings, it does generate monthly income by selling/writing call options on DKNG. Even better, it pays a weekly dividend. Most recently, it paid out just over 18 cents per share on June 12. Before that, it paid out just over 21 cents on June 5. And before that, it paid out just over 32 cents on May 29. 
A Closer Look at the BETZ Sports Betting ETFOr, investors can jump into an ETF that invests in sports betting stocks. With an expense ratio of 0.75%, the $20 Roundhill Sports Betting & iGaming ETF (NYSEARCA: BETZ) offers diversification with Flutter Entertainment, Penn Entertainment, DraftKings, Churchill Downs, MGM Resorts, and many more. What’s nice about an ETF is that it offers greater exposure at less cost. Last trading at $20, we’d like to see it run back to $30 a share initially. 
The FIFA Effect: What It Means for Sports Betting StocksThe 2026 FIFA World Cup is expected to be one of the largest sporting events in history, attracting billions of viewers and generating significant betting activity around the globe. Whether through direct exposure to DraftKings, income-generating strategies like DRAY, or diversified exposure through BETZ, there are several ways to participate in the growth of sports betting. Also, as interest in online wagering expands, the World Cup could serve as a powerful catalyst for the companies and funds positioned to benefit from the surge in betting activity. This is a PAID ADVERTISEMENT provided to the subscribers of StockEarnings Free Newsletter. Although we have sent you this email, StockEarnings does not specifically endorse this product nor is it responsible for the content of this advertisement. Furthermore, we make no guarantee or warranty about what is advertised above. Your privacy is very important to us, if you wish to be excluded from future notices, do not reply to this message. Instead, please click Unsubscribe. StockEarnings, Inc |
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