Thursday, April 2, 2026

Maybe Usha Vance could teach kids about the flag

Since when did we get six new states?
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Today's Agenda

Oh Say … Can You See??

Huh. Isn't it a little strange that President Donald Trump failed to mention America's six new states during his primetime address on Wednesday night? That seems like the perfect detail to include in a speech that Andreas Kluth says included "all possible messages at once." Instead, we learned about these new states (What are they? Greenland, Canada, Cuba, Venezuela, Gaza Riviera and … Nambia?) via a promotional video for his presidential library.

Make it make sense! Oh wait: It was an AI error. Even so, this administration does seem to have trouble counting stars. Here's Usha Vance sporting a $368 Ralph Lauren sweater in her new YouTube podcast for kids, Storytime With the Second Lady, which she calls "an advertisement for reading."

Source: Storytime with the Second Lady/YouTube

Nia-Malika Henderson sees ulterior motives in the project, calling it "a political advertisement designed to bolster her profile and sand off her husband's rough edges as he prepares his White House bid."

JD Vance has been a political chameleon of sorts, going from an anti-Trump "hillbilly" to vice president in less than a decade. If he wants to be the Republican nominee for president in 2028, Nia says, he will have to shape-shift even more. Usha, who presents herself as an independent voter and thinker, will be key to that transition.

"Humanizing plays like this have always been part of a political wife's unofficial duties. It's a gendered and rather cringe job as a palatable, not pushy saleslady for her husband," Nia writes.

On her podcast, Vance has featured The Tale of Peter Rabbit by Beatrix Potter, [1] Disney's Cars and Brent Poppen's Playground Lessons. If the second lady is open to suggestions, I'd highly encourage her to go back to the basics with this My Little Golden Book so that any kids who want to be president when they grow up don't repeat their predecessors' mistakes.

Now, before you start counting the stars on this flag — I know there's only 49. But I am choosing to believe that the girl in the pink turtleneck has her hand placed over the 50th star. Source: Walmart

Canadian Blunder

I'll be honest: I initially thought it was rather silly that Air Canada CEO Michael Rousseau was forced to "retire" at 68 years old after failing to speak French — beyond the courtesy "merci and bonjour" — in his condolence video about the tragic plane collision at New York's LaGuardia airport. Some people are just not good at learning languages, and I can sympathize with that! But Beth Kowitt's take on the situation completely changed my mind.

"What makes the situation worse for Rousseau is that he had been in the same position before," she writes. "In 2021, shortly after being named CEO, he gave a speech almost entirely in English to a primarily French-speaking audience, despite local officials reportedly warning him it was not a good idea. A reporter asked him in French how he could live in Montreal for more than 14 years without speaking the language. Rousseau asked the reporter to repeat the question in English, and said he wished he spoke better French but that he was busy and could get along fine without that skill."

That backlash to that response forced him back into the classroom. More than 300 hours of French lessons later, and Beth says it's clear he still doesn't grasp the intricacies of the company's home market. "It's a good reminder to CEOs: You don't have to perfectly speak the local language, but you do need fluency in navigating a culture and a crisis."

Bonus Air Travel Reading:

  • China needs a major overhaul to attract foreign tourists. — Juliana Liu
  • The aviation industry is navigating a complicated carbon offsetting scheme. — Lara Williams

Bye Bye Bondi

Now in the private sector. Photographer: Bloomberg

I would be remiss to send out this newsletter without mentioning Pam Bondi, who was unceremoniously ousted while I was writing. "We love Pam, and she will be transitioning to a much needed and important new job in the private sector, to be announced at a date in the near future, and our Deputy Attorney General, and a very talented and respected Legal Mind, Todd Blanche, will step in to serve as Acting Attorney General," Trump wrote on Truth Social.

Our own Barbara McQuade has extensively covered Bondi, starting with the (now former) attorney general's first day on the job, when she issued a DEI memo and created a " Weaponization Working Group" to investigate those involved in investigating the president. Throughout Bondi's tenure, she targeted Trump's enemies and twisted the law to suit her own politics, effectively taking "a wrecking ball to the Department of Justice," as Barbara wrote in February.

Here's a quick chronicle of her time at the DOJ: She failed Epstein's victims. She made a thinly veiled attempt at extortion in Minnesota. She chose a Missouri prosecutor for a Georgia election case. And, oddly enough, she defunded the police. Here's hoping her adventure in "the private sector" is less damaging than her stint in the public sector.

Telltale Charts

Here's a question making the rounds on social media lately: "Who's your favorite female athlete?" [2] It sounds hard, but it isn't — at least not for all the men who quickly land on the same answer: Serena Williams. No shade to the tennis GOAT, but why aren't more people saying Azzi Fudd or Lauren Betts or Raven Johnson? These women are crushing March Madness!! Sadly, the lack of familiarity with female athletes might reflect a deeper issue. Adam Minter says "progress has stalled in two key areas: participation and team growth. Women make up 55% of the undergraduate population at NCAA schools, yet represent just 43% of the varsity athletes, a figure that's been stagnant for years."

On the surface, a new war in the Middle East might seem like a gift to the dirtiest fuel in the world: coal. But David Fickling says fuel shortages won't send Asia running back to the mines. "Any shift to burn more coal in 2026 will be short-lived, and overwhelmed by more quotidian factors, such as the weather," he writes. "Unlike in Europe and North America, where gas is a dominant fuel on the grid, Asia is already far more dependent on coal, so the loss of import LNG won't move the needle much."

Further Reading

The UK talks tough on defense. It now needs the funding to match. — Bloomberg Editorial Board

European allies should clear the Strait of Hormuz. — James Stavridis

Missile warfare is faster, deadlier and harder to control. — Hal Brands

A totally real, non-magical way to save $230 billion on energy. — Mark Gongloff

China can't stop the battle in Iran. But it can shape the endgame. — Karishma Vaswani

The Iran war is bad for inflation — but worse for growth. — Marcus Ashworth

A $45,000 Porsche Taycan is a decent oil price hedge. — Chris Bryant

ICYMI

OpenAI acquired TBPN.

Can a journalist be a celebrity?

Explosive News' AI virality.

Starbucks bonuses come with a smile.

Kickers

The Bic Pen chauffeur scandal.

Japanese miniature food.

A $1.75 million betrayal.

Reality TV is a hot mess.

Notes: Please send Bic Pens and feedback to Jessica Karl at jkarl9@bloomberg.net.

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[1] A not-so-fun fact I discovered three years ago: Potter's The Tale of the Flopsy Bunnies has some casual incest.

[2] Shoutout to The Ohio State women's volleyball team social media manager for this most excellent parody.

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