Crypto News: Target lost by bowing to anti-DEI efforts

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Target's DEI Flip-Flop Came at a Price — Beth Kowitt and Andrea Felsted

Corporate America retreated from its commitments to diversity, equity and inclusion over fears of a backlash and legal attacks from the Trump administration and the political right.
There are signs that it should have paid more attention to the left.
In January, Target Corp. rolled back its DEI initiatives, including ending its diversity goals and "evolving" its Supplier Diversity team to Supplier Engagement. The retailer had long capitalized on its image as a progressive and inclusive company, so to some consumers the backtracking felt like a betrayal.
Now that frustration may be starting to show up in the numbers. Early reads from data providers Placer.ai and Numerator show that Target's store traffic fell in the aftermath of its DEI exit, with Numerator showing Hispanic and Black households cutting back their visits to the retailer at the highest rates amid calls for boycotts.
Target's traffic declines are part of a broader story in retail that tells the diverging tales of three of the sector's biggest companies, each of which has a distinct brand position and handled the DEI backlash differently.

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