Here's your daily snap analysis from Bloomberg UK's Markets Today blog: Two companies in quite different price brackets have reported in the past couple of days, indicating consumer weakness is showing up in various places. Yesterday, McDonald's reported its first decline in quarterly sales since the pandemic, when its restaurants were shut down. And there was weakness across all geographies, not just in the US where the number of visitors to its fast-food joints slipped. So Big Macs, having gone up in price in recent years, are now feeling the consumer squeeze. And it's a similar story for more expensive products at Diageo, where the pandemic boom in spirits for making cocktails at home has dissipated. Again, price hikes while inflation was spiking are now being shunned by consumers, who have reached a limit on what they'll spend on a discretionary purchase. There are other pockets of squeezed wallets showing through too — like the discounting that airlines are starting to do on ticket prices — but this pair certainly indicates that consumer appetite for a Quarter Pounder or tequila is suffering. — Sam Unsted Check Bloomberg UK's Markets Today blog for updates all day. |
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