Crypto News: This week’s Nifty Newsletter: Former Activision Blizzard exec joins Yuga Labs as CEO


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Former Activision Blizzard exec joins Yuga Labs as CEO

March 29–April 4, 2023
Written by Ezra Reguerra

Welcome to the latest edition of Cointelegraph's Nifty Newsletter. Keep reading to stay up-to-date with the latest stories on nonfungible tokens. Every Wednesday, the Nifty Newsletter informs and inspires you to dig deeper into the latest NFT trends and insights.

In this week's newsletter, learn how artificial intelligence (AI) can make the metaverse safer, according to The Sandbox's co-founder. Check out how Axie Infinity creator Sky Mavis is building a blockchain gaming ecosystem, and read about nonfungible token (NFT) firm Yuga Labs onboarding a new CEO. In other news, find out how OKX uses the metaverse to engage with football fans, and don't forget this week's Nifty News, featuring luxury brand Gucci creating a pendant for the Otherside metaverse.

AI makes the metaverse safer and more inclusive: The Sandbox co-founder

Sebastien Borget, co-founder and chief operating officer of The Sandbox, expressed his excitement about AI at the WOW Summit 2023 in Hong Kong. Speaking to Cointelegraph, Borget said that rather than fearing the technology, it can be used to empower creators to "materialize ideas in seconds."

According to the executive, AI also has the capability to make the metaverse have more diversity and inclusivity. Borget argued that AI could help make the metaverse safer through automated text moderation to reduce toxicity within virtual worlds.

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Axie Infinity creator works with studios to push Web3 adoption through new games

Sky Mavis, the creator of Axie Infinity, has announced it is working with gaming studios to build and launch new games on top of the Ronin Network. This begins the creation of a gaming ecosystem on its blockchain.

According to Trung Nguyen, the CEO of Sky Mavis, the company is ready to open its technology and infrastructure to the broader Web3 world following the blockchain's upgrade to a delegated proof-of-stake consensus mechanism.

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Former Activision Blizzard executive joins Yuga Labs as CEO

Yuga Labs, the firm behind many popular NFT collections, has onboarded a new CEO. Daniel Alegre, who previously worked as the president and chief operating officer of the gaming firm Activision Blizzard, joined the NFT company on April 1.

The executive was a key player in Activision Blizzard's growth in recent years, working on prominent franchises such as Candy Crush, World of Warcraft and Call of Duty. The executive also worked in various leadership positions in firms like Google and the German media company Bertelsmann.

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OKX launches metaverse training session with football star Rúben Dias

Crypto exchange OKX is collaborating with football star Rúben Dias to allow fans to experience Dias' training through the OKX Collective metaverse. The collaboration dubbed "Train Like Dias" allows fans access to the footballer's favorite techniques, and experience some coaching and tips to improve their game.

OKX's global chief marketing officer said that the immersive experience the metaverse offers helps engage with fans. According to the executive, this is a great example of what the technology allows, and the possibilities within Web3 are unlimited.

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Nifty News: Gucci to drop Otherside pendants, Jack Daniels taps AR, Web3 and more

High-end fashion brand Gucci has designed a pendant for Yuga Labs' Otherside metaverse. The "KodaPendant" will be available in a physical form for holders of the Koda or Vessel NFTs, which are essentially avatars in the Otherside.

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Join the Cause with Cointelegraph Top100 NFTs

Own a one-of-a-kind animated artwork and connect with the Top 100 crypto heroes and villains in the industry. By purchasing these exclusive NFTs, you'll also be supporting those in crisis, as all proceeds will be donated to help the victims of the earthquake in Syria and Turkey. Don't miss your chance to make a positive impact while adding a valuable piece to your collection.